Root Cause Analysis of User Errors
Identify, replicate, and resolve user-facing errors quickly using session replay and error tracking features.
FullStory
Digital Experience Intelligence platform to analyze, understand, and improve customer experiences
By FullStory, Inc.
Digital Experience Analytics
Session Replay
Customer Experience
UX Analytics
Product Overview
FullStory is a comprehensive Digital Experience Intelligence platform that captures and analyzes user interactions on websites and applications to provide detailed insights into customer behavior. It enables businesses to replay user sessions, track engagement metrics, identify friction points, and optimize experiences to improve conversion rates and satisfaction.
FullStory integrates advanced session replay technology with powerful analytics and diagnostic tools to help product, UX, marketing, and customer success teams deeply understand user journeys and behaviors. Its robust search and segmentation capabilities, combined with real-time insights and error detection, empower teams to proactively resolve customer issues and optimize digital experiences at scale. The platform supports integration with many popular third-party tools, enhancing workflow efficiency and collaboration across departments.
Headquarters and Est. In
Atlanta, Georgia, United States — Est. 2014
No. of Employees
201-500
Customer Demography
Global
Customer Domains
Technology
E-commerce
Media & Publishing
Financial Services
Healthcare
Use Case Deep Dive
Interactive analysis dashboard - explore detailed performance insights for key business scenarios
User Experience Optimization using Behavior Analytics
Analyze user journeys with heatmaps, funnels, and journey mapping to improve navigation and conversion.
Proactive Monitoring of Live User Sessions
Track real-time user interactions and errors to detect issues as they happen and respond swiftly.
Cross-Platform User Behavior Analysis
Unify web and mobile user data to gain comprehensive insights into multi-device behavior patterns.
Automated Session Data Export for Custom BI
Extract FullStory event and session data via API for integration with enterprise data warehouses and BI tools.
Error Impact Assessment with User Context
Assess the severity and user impact of application errors using session replays linked with error logs.
Multi-Tenant Experience Analytics
Support for SaaS providers to monitor digital experiences across multiple tenants with isolated data views.
Mobile Crash Analytics and Session Replay
Identify and understand mobile app crashes with integrated replay and diagnostic tools.
Advanced Funnel Conversion Analysis
Create complex multi-step funnels with segmentation to deeply understand user drop-offs.
Collaborative Issue Resolution Workflow
Streamline communication between product, support, and engineering teams using annotations and integrations.
Use Case Details
Integration Details
Feature Details
Key Features
Explore the core capabilities that make FullStory stand out.
Session Replay
Record and visually replay user sessions to see interactions as they happened.
Heatmaps and Clickmaps
Visual aggregate maps showing where users click, scroll, and focus on each page.
Robust Search and Segmentation
Powerful query system to find sessions based on user actions, errors, or demographics.
Conversion Funnels
Visualize user journey funnels to track where drop-offs occur in key flows.
Error and Performance Monitoring
Automatically detects and captures JavaScript errors and performance issues affecting users.
Custom Event Tracking
Track specific user interactions or business events beyond default behaviors.
User Journey Mapping
Visualize complete customer journeys across sessions and touchpoints.
Integrations with CRM and Support Tools
Connect FullStory data with popular CRM and customer support platforms.
Real-Time Insights and Alerts
Monitor user behavior and errors in real-time with automated alerts.
Privacy Controls and Compliance
Ensure user data privacy with advanced masking and compliance options.
Cross-Platform Analytics
Analyze user behavior across web, mobile, and other digital platforms.
Collaborative Workspaces
Enable team collaboration on user experience insights and issue tracking.
Funnels and Goal Tracking
Define and monitor key conversion goals to assess funnel performance.
API Access and Data Export
Access and export session and event data via API for custom analysis.
Mobile App Analytics
Capture and analyze mobile app user behavior and crashes.
Page Performance Insights
Monitor page load times and performance impacting user experience.
Automatic Error Detection
Automatically detects user-impacting errors and exceptions in the application.
Session Aggregation and Analysis
Summarize large sets of user sessions for trend analysis.
User Identification and Profiles
Identify users and build profiles linking sessions to individual customers.
Dashboard and Reporting
Provide customizable dashboards presenting key metrics and insights.
Cross-Domain and Multi-Product Support
Monitor user experience across multiple domains and products in a centralized platform.
Collaborative Annotations
Enable teams to annotate sessions and share feedback within FullStory.
Real-Time User Monitoring
Track and analyze user sessions as they happen live.
Contextual Integrations
Not just "integrates with" – here's the specific value each integration delivers:
Salesforce
Delivers: CRM system integration to sync customer experience data.
Zendesk
Delivers: Customer support platform integration for enhanced service.
Google Analytics
Delivers: Web analytics tool integration for enhanced insights.
Slack
Delivers: Collaboration platform integration for real-time alerts.
Segment
Delivers: Customer Data Platform integration for unified data collection.
HubSpot
Delivers: Marketing, sales, and service platform integration for enriched contact data.
Resources
Latest insights, guides, and templates to accelerate your decisions.
Downloads
Downloads coming soon
Resources and templates will be available soon
Case Studies
How Yammer Improved UX with FullStory
NPR’s Digital Experience Transformation
Platform Updates
FullStory Feature Updates
Videos
Watch FullStory in action.
Getting Started with FullStory
FullStory Session Replay Demo
Pricing & Plans
Free Trial
Free
Business
Custom Pricing
Enterprise
Custom Pricing
Frequently Asked Questions
Common questions about FullStory:
FullStory is used to capture, analyze, and understand user interactions on digital platforms through session replay, behavioral analytics, and error monitoring to improve customer experience.
Yes, FullStory provides session replay, event tracking, and crash reporting for native mobile iOS and Android applications.
FullStory offers integrations with major CRM, support, marketing automation, analytics, and collaboration platforms such as Salesforce, Zendesk, Google Analytics, Slack, Segment, HubSpot, Jira, and Intercom.
FullStory automatically detects JavaScript errors and performance issues, records them along with session context, and alerts teams to help speed troubleshooting and resolution.
Yes, FullStory provides privacy controls including data masking and compliance features to protect sensitive user information.
Yes, FullStory supports multi-tenant and cross-domain analytics, allowing enterprises to monitor and optimize experiences across various products and client segments.
Implementation Partners
Partners listed for FullStory and trusted teams available for implementation support.
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